The Global Potato Summit (GPS) 2025, poised to be a landmark gathering for the potato industry, has announced Mantra Agri Solutions as its Title Sponsor. Mantra Agri Solutions is a joint venture between India’s iconic snack food brand Haldiram and the potato agri-value chain leader SK Group. The Summit, building on the success of its debut at the World Potato Congress 2024, is scheduled for December 11th and 12th, 2025, at the India Expo Mart in Greater Noida, Delhi NCR, followed by live farm demonstrations on December 13th.
The GPS 2025 aims to cover the entire spectrum of the potato industry, encompassing farming, storage, processing, packaging, machinery, and exports. It will serve as a crucial platform for dialogue, networking, and exploring new business opportunities in both domestic and international markets. The event anticipates participation from government entities, trade bodies, renowned companies from India and across the globe, and institutions from over 15 countries, solidifying its position as an influential forum for collaboration and knowledge exchange. Further amplifying its international stature, the Global Potato Summit is also partnering with international events such as Potato Europe in the Netherlands and Potato Days Turkey, collaborations expected to attract high-level technical expertise and top-tier global exhibitors.
India’s prominent role in the global potato landscape makes it an opportune location for the Summit. As the world’s second-largest potato producer, India offers a vibrant and promising market, driven by diverse agro-climatic conditions, a robust agricultural sector, and increasing domestic demand. The Indian frozen potato products market alone was valued at USD 1.77 billion in 2023 and is projected to reach USD 7.23 billion by 2032, with a remarkable CAGR of 17% between 2024 and 2032.
M. B. Naqvi, Chief Coordinator of the Global Potato Summit and CEO of Media Today Group, emphasized South Asia’s pivotal role in the potato industry, highlighting the immense opportunities within the thriving Asian market. He stated that the Asia-Pacific region is projected to account for 57% of global market growth, with countries like China, India, and Bangladesh leading in production. Regional consumption patterns further shape the market dynamics in the APAC region, with potatoes being among the most widely consumed foods in many Asian countries, including India, Pakistan, Bangladesh, Nepal, Thailand, China, and Myanmar, as well as in the MENA region.
Mantra Agri Solutions brings significant expertise and a strong commitment to value-driven procurement and supply chain operations. As a joint venture between Haldiram and SK Group, Mantra addresses the growing need for an organized, scalable, and quality-assured sourcing platform for potatoes in India. The company is dedicated to building a transparent, technology-backed procurement model that directly connects with farmers, FPOs, and aggregators, ensuring fair pricing, timely delivery, and uncompromising quality.
Sandip Thakker, Managing Director of Mantra Agri Solutions and Founder of SK Group, articulated the company’s vision: “To position India as a global leader in the agri value chain—starting with potatoes”. He emphasized their readiness to meet the quality demands of the potato processing industry and to cultivate trust, drive innovation, and set new standards of excellence with their partners. As the Title Sponsor, Mantra is proud to lead the conversation on innovation, sustainability, and global market readiness in the potato sector and looks forward to engaging with stakeholders and showcasing next-generation farming and export practices during the Farm Demonstration.
Jaideep Bhatia, CEO of Mantra, reiterated the company’s belief that the future of India’s potato economy hinges on collaboration, innovation, and traceability. He stated, “In collaboration with SK Group and Haldiram, we are proud to sponsor the Global Potato Summit 2025—a platform that unites global expertise with grassroots impact. Global Potato Summit is not just an event; it’s a movement toward sustainable farming, smarter supply chains, and a globally competitive potato ecosystem”.
Mantra’s mission is to establish India’s most trusted, transparent, and traceable one-stop agricultural procurement solution, aiming to support sustainable farming, improve farmer incomes, and enhance India’s global agricultural competitiveness. In 2024–25, Mantra procured over 350,000 metric tonnes of potatoes, collaborating with over 10,000 farmers, becoming India’s largest supplier of processing-grade potatoes. Looking ahead, Mantra plans to expand near processing zones, introduce AI-powered advisory tools and geo-tagged procurement tracking, and establish ‘Mantra Krishi Kendras’ to deepen farmer engagement and operational efficiency. Led by seasoned agri-sector professionals, Mantra is committed to empowering Indian farmers and making India globally competitive in agriculture
The Summit will conclude with an exclusive Farm Demonstration on December 13, 2025, at a nearby location, following the two-day exhibition and conference. This field event will provide participants with a unique opportunity to witness live demonstrations of modern farming practices, seed varieties, mechanization, and post-harvest technologies, bridging the gap between discussion and ground-level implementation.
With growing anticipation and momentum, the Global Potato Summit 2025 invites stakeholders across the agricultural spectrum—farmers, agribusinesses, researchers, policymakers, and global buyers—to converge and contribute to shaping the future of the potato industry.
