SV Agri recently concluded a highly successful farmers meeting cum seed show in Punjab, marking a significant step towards advancing potato cultivation in the Indian subcontinent. Held over two days, the event brought together key stakeholders in the potato industry, from dealers and channel partners to farmers themselves, providing a platform for knowledge sharing and the introduction of cutting-edge potato varieties. The event, held on the 9th and 10th of December 2024, served as a precursor to a series of upcoming events planned for February 2025.

Dealers and Channel Partners Preview New Varieties
The first day of the event focused on engaging with SV Agri’s extensive network of dealers and channel partners from Punjab, Haryana and across India. These key players in the potato supply chain were given an exclusive preview of eight new potato varieties specifically bred with Agrico for the unique conditions of the Indian subcontinent. These varieties encompassed both table potatoes, prized for their culinary qualities, and processing varieties, ideal for industrial use in producing products like chips and fries. The showcase provided an opportunity for partners to gain in-depth knowledge about the characteristics of each new variety, preparing them to effectively distribute and promote these improved seeds to farmers.

Farmers Gain Insights into Advanced Potato Cultivation
The second day of the event was dedicated to the farmers, the heart of the potato ecosystem. A large number of farmers from the region attended the event, eager to learn about advancements in potato cultivation. They were presented with an impressive display of over 20 potato varieties, including the eight new introductions. This comprehensive showcase allowed farmers to compare and contrast different varieties, understanding their specific strengths and weaknesses in terms of yield, disease resistance, and suitability for various purposes. The direct interaction with these varieties provided farmers with valuable insights to make informed decisions about which seeds to adopt for their next planting season.

Expert Guidance from Agrico’s Dr. Martin Pot
Adding further expertise to the event was the presence of Dr. Martin Pot from Agrico, Netherlands. Dr. Pot, a renowned expert in the field of potato breeding and cultivation, shared his valuable insights on a range of topics, including the latest developments in potato varieties, best farming practices, and emerging trends in the industry. His presence underscored the importance of international collaboration in agricultural research and development, and provided attendees with access to global best practices. Dr. Pot’s contributions enriched the event, providing a broader perspective on potato cultivation and empowering attendees with up-to-date knowledge.
Upcoming Events in Madhya Pradesh
The Punjab event was not a standalone initiative but rather the first in a series of events planned by SV Agri. Looking ahead, three more events are scheduled to take place in the Malwa region of Madhya Pradesh in February 2025. These events will build upon the foundation laid in Punjab, providing farmers in Madhya Pradesh with detailed information about the eight new potato varieties. The Malwa region, known for its significant potatoes output, represents a crucial market for potato cultivation. By organizing these follow-up events, SV Agri aims to reach a wider audience of farmers and ensure that they have access to the latest advancements in potato seed technology.

The upcoming events are scheduled for Vijayganj Mandi, Dewas on February 10th, Shajapur on February 13th, and Shujalpur on February 16th. These strategically located venues will make it easier for local farmers to attend and participate. The focus of these events will be to provide in-depth information about the characteristics, advantages, and cultivation requirements of the new potato varieties. Farmers will have the opportunity to engage with experts, ask questions, and gain a comprehensive understanding of how these improved seeds can enhance their yields and profitability.

About SV Agri and its Visionary Leader
SV Agri was founded by Mr. Hemant Gaur, a visionary entrepreneur with extensive experience in the potato sector. As the promoter and driving force behind SV Agri, Mr. Gaur has been instrumental in establishing the company as a leading player in India’s potato value chain. His deep understanding of potato practices, combined with a commitment to innovation, has helped transform SV Agri into a comprehensive agricultural solutions provider. The company specializes in potato seed production, agricultural extension services, and supply chain management. Through strategic partnerships with international organization of Agrico and a focus on research and development, SV Agri has consistently introduced cutting-edge agricultural solutions to the Indian market
