Yaduka Agrotech a company based out at Russell Street, Kolkata is proudlyscripting a compelling narrative of national pride with its focus on the Kufri Fryom potato variety. This journey isn’t just about cultivating potatoes; it’s about nurturing the seeds of self-reliance and a real example of the “Make in India” spirit.
Yaduka Agrotech, a name synonymous with progressive companies in East India, has carved a niche for itself by championing indigenous varieties that resonate with the Indian farmer’s needs. Their foray into the potato processing industry, particularly with the Kufri Fryom, is a story of strategic vision and meticulous execution. The company’s commitment to highlighting the strengths and nuances of each variety empowers stakeholders to make informed decisions, a crucial factor in the competitive agricultural market.
The tale of Kufri Fryom begins with its unique size profile and yield. While other leading varieties might boast a more elongated shape, catering to niche premium markets, Kufri Fryom shines with its robust yield and remarkable adaptability to Indian conditions. This isn’t just anecdotal; data speaks volumes. According to Yaduka Agrotech’s findings, Kufri Fryom yields “350 Bags + per Acre,” surpassing the other variety’s “300 Bags + per Acre.” This translates to tangible benefits for growers: increased produce and reduced input costs. Moreover, its resilience against diseases offers a significant advantage, ensuring a more consistent and reliable harvest.

While the otjervariety may have a slight edge in size for certain high-end markets, Yaduka Agrotech understands the pulse of the broader market. Many French fry manufacturers cater to a price-sensitive clientele, where ultra-long fries aren’t a necessity. Kufri Fryom’s size profile, therefore, aligns perfectly with the demands of this vast market segment. As Yaduka Agrotech emphasizes, “Fryom’s slightly different size profile can still be leveraged successfully with the right market strategy.” This strategic insight showcases their deep understanding of market dynamics and their commitment to maximizing value for all stakeholders.
The allure of Kufri Fryom extends beyond its yield. Its flesh color, a pristine white, is a coveted trait in Southeast Asian markets. This unique selling proposition opens doors for Indian exporters, allowing them to tap into new markets and expand their reach. Yaduka Agrotech’s focus on this aspect highlights their keen awareness of global market preferences and their proactive approach to meeting these demands.
When it comes to the quintessential aspect of a French fry – its color and texture – Kufri Fryom doesn’t disappoint. Both Kufri Fryom and the other variety produce fries with a desirable golden-yellow hue. However, Kufri Fryom’s white interior, revealed upon cutting, adds a distinct visual appeal. This subtle yet significant advantage can make a world of difference in consumer perception and preference.
Storage is another critical factor in the potato processing industry. Kufri Fryom excels in this domain, exhibiting “Excellent Storage” characteristics. This translates to increased flexibility for manufacturers, allowing them to store potatoes for extended periods, even up to six months, without compromising quality. This extended shelf life ensures a steady supply of raw materials, mitigating the risks associated with fluctuating market conditions.

Dry matter content, a key determinant of fry quality, is another area where Kufri Fryom holds its ground. While its dry matter content might be marginally lower than the leading variety, Yaduka Agrotech emphasizes that this difference is often negligible and influenced by various factors such as region, cultivation practices, and harvest timing. With proper agronomy and harvest management, Kufri Fryom can achieve dry matter levels suitable for high-quality French fry production. The company’s commitment to providing comprehensive agronomic support to farmers ensures that they can optimize their yields and achieve the desired quality standards.
What truly sets Yaduka Agrotech apart is their unwavering commitment to promoting indigenous varieties. Kufri Fryom, officially licensed by ICAR-CPRI, exemplifies India’s agricultural research prowess.
Yaduka Agrotech’s journey with Kufri Fryom is a shining example of how a company can blend business acumen with national pride. Their efforts align perfectly with the “Make in India” vision, promoting sustainable growth and prosperity for all stakeholders in the value chain. As they continue to champion indigenous varieties and provide cutting-edge agricultural solutions, Yaduka Agrotech is not just cultivating potatoes; they are cultivating a brighter future for Indian agriculture.